Wraps to Go is an innovative healthy fast food franchise, which is seeking capitlaization and plans to locate in malls nationwide. Active Matrix provided an interesting mix of product development options.

• developed logo and branding
• designed web and print collateral
• developed 3D product assets, including CAD
• developed an ecommerce and marketing communications website
• wrote marketing copy and restructured company message

Deux Fin is a business electronics design and software company with first round venture funding commitments. Active Matrix developed core aspects of the business, focused strategic initiatives, provided business development and wrote a marketing and business development plan.

• developed logo and branding
• designed web and print collateral
• developed 3D product assets, including CAD
• performed comprehensive competitive analysis
• helped determine focuses sales channels and likely verticals
• developed an ecommerce and marketing communications website
• wrote marketing copy and restructured company message
• provided initial financial information to funders

Case Study : Clothing Wholesaler

Confident Clothing Company is a clothing design and wholesale company who provides specialized clothing for women suffering from breast cancer. Active Matrix Networks provided a holistic array of services to enhance and improve their operation.

• wrote a marketing and business development plan
• designed new product brochures
• designed new clothing hang tags
• reformatted and restructured their logo in vector format
• provided DSLR photography services
• conducted a photo and video fashion shoot
• developed an ecommerce and marketing communications website
• wrote marketing copy and restructured company message
• planned for 10X increase in sales

Case Study : Environmental Transportation System

Soltrain, LLC. developed a first to market solar train system which is seeking deployment in the Monterey Bay rail corridor and has received initial first look from the Santa Cruz County Regional Transportation Commission (another Active Matrix client, wink wink)

• wrote business and marketing proposals
• developed internal and external communications website
• provided training to principles for use of communications tools
• Provided graphic design and photography services
• organized marketing and publicitry assets

Case Study : Financial Services Training Organization
Financial Circles was a startup financial services training comapny who developed and delivered seminars to Bay Area investors. Active Matrix Networks partnered with them to continue development of a wide array of new products, services, and possibilities.

• wrote a marketing and business development plan specific to affiliate marketing
• maintained daily and weekly technology marketing tasks
• integrated AWeber lead generation system into CRM
• provided a comprehensive and exhaustive CRM product analysis
• migrated data into selected CRM
• formatted and systematized email marketing campaigns
• assisted with development of target markets and messages
• trained users on CRM sysytem
• developed integrated survey system
• developed affiliate and ecommerce website
• provided graphic design and video services
• assessed and recommended voice conferencing and other marketing communications technologies

Case Study : Video Production Company
Flashing Arrow.TV was a video production company with a diverse product offering and great potential to capture market share.

• wrote a marketing and business development plan specific to video production
• provided exhaustive market research for target area
• built lead generation intake and management system
• built coherent and specific products from diverse services
• migrated data into CRM application
• designed and deployed email marketing system
• wrote marketing messages for varied verticals
• designed brochures
• project managed production of 3d multimedia presentation
• developed ecommerce website
• provided graphic design and video services
• supervised sales staff

Case Study : Non-profit Organization
Cinema Artists Resource is a non-profit organization whose mission is to bring together media and film professionals in the Central Coast.

• wrote a marketing and communications plan
• generated leads throughout the community through online research
• built lead generation intake and management system
• designed and deployed email marketing system
• wrote marketing messages and posted content on a variety of online forums and message boards
• designed brochures
• provided graphic design and video services

Case Study : Distance Education Program
ThinkStore is an educational resource program for existing institutions, allowing them to easily deploy online curriculum.

• wrote a marketing and communications plan
• designed and deployed email marketing system
• led 6 person web development and design team
• provided graphic design and video services